Marketing Content Executive

An exciting opportunity has arisen to join a successful and respected digital business operating one of the UK's leading independent financial comparison platforms. As a Customer Journey & Content Specialist , you will play a key role in enhancing customer engagement, improving digital journeys, and creating high-performing content that drives traffic, conversions, and revenue growth.

This position is ideal for a creative, data-driven content professional with a strong understanding of SEO, emerging AI technologies, and user experience optimisation.

The Role

Working within a collaborative digital team, you will take ownership of customer-facing content across multiple channels, ensuring users can easily access relevant information and products. Acting as a subject matter expert in content strategy and customer journeys, you will work closely with SEO specialists and key stakeholders to maximise visibility across search engines, AI-driven platforms, and social channels.

Key Responsibilities

• Create, manage, and optimise engaging content across the customer journey.

• Produce content for websites, social media, video, podcasts, and other digital channels.

• Identify opportunities to improve engagement, conversion rates, and revenue.

• Develop content strategies aligned with SEO best practices and AI search experiences.

• Analyse content performance, user behaviour, and engagement metrics.

• Enhance user experience through data-led content improvements.

• Collaborate with internal teams to align content with business objectives.

• Provide support and guidance to team members where required.

• Stay up to date with emerging digital, content, and AI trends.

About You

We are seeking an experienced content professional with a proven track record in a consumer-focused digital environment.

Essential Skills & Experience

• Experience in digital content production for a consumer-facing brand.

• Strong SEO knowledge and practical application.

• Experience creating content for AI-powered search and discovery platforms.

• Proficiency with AI tools and technologies.

• Strong analytical and reporting skills.

• Experience creating and editing short-form video content.

• Previous people management experience.

• Excellent written and verbal communication skills.

• Proactive, hands-on approach with strong collaboration skills.

• Professional, adaptable, and flexible mindset.

• Full right to work in the UK (sponsorship is not available).

Desirable

• Social media content creation or management.

• Financial services, fintech, or comparison website experience.

• A/B testing experience.

• Knowledge of customer journey optimisation and conversion improvement techniques.

Benefits

Our client offers an excellent benefits package, including:

• 25 days' annual leave plus bank holidays.

• Additional long-service holiday entitlement.

• Birthday leave.

• Enhanced pension scheme.

• Employee Assistance Programme and 24/7 GP access.

• Group Life Insurance.

• Ongoing training and career development.

• Free on-site parking and EV charging points.

• Modern, air-conditioned offices with shower and locker facilities.

• Staff incentives and workplace perks.

• Discounted local bus travel.

This role is fully office-based in Norwich within a collaborative and innovative environment.

Interested?

Please call Michelle Topley on or email your CV to . Alternatively apply online.