Inside Sales Team Lead

Inside Sales Team Lead

Bedfordshire

Up to £50,000 DOE

Permanent Full-time Office-based

The Opportunity

We are recruiting an experienced Inside Sales Team Lead to lead a knowledgeable, established sales team within a technical B2B distribution environment.

This is not a role for someone who wants to manage from a dashboard.

We need a commercially strong sales leader who can get close to the team, challenge performance, improve conversion, protect margin and help create more opportunities across both existing and new customers.

You will be working with experienced salespeople who know their market. To succeed, you will need to bring credibility, ideas and commercial value from day one.

The Role

Your focus will be simple: improve sales performance.

You will:

Lead and develop an experienced Inside Sales team

Drive revenue, margin, conversion and new-business performance

Improve quote follow-up and opportunity conversion

Increase cross-selling and account penetration

Identify opportunities to reactivate lapsed customers

Coach the team around negotiation, objection handling and closing

Challenge unnecessary discounting and improve margin awareness

Use pipeline and CRM data to identify gaps and opportunities

Maintain clear forecasting and pipeline visibility

Run effective 1-2-1s and performance reviews

Support the team with pricing, negotiations and larger opportunities

Create clear sales focus around target markets and customer segments

Work closely with field sales and wider commercial teams

This is a hands-on leadership role. You will be expected to understand what is happening in the market, know where opportunities exist and help the team turn those opportunities into revenue.

What We re Looking For

We are looking for someone with a strong background in technical B2B sales leadership.

Experience within cables, electrical distribution, electrical products, components, industrial distribution or a similar technical product environment would be highly relevant.

You will ideally have:

Experience leading an Inside Sales, Internal Sales or Telesales team

Strong commercial awareness around pricing and margin

A track record of improving sales performance

Experience driving both new business and account growth

Strong pipeline and forecasting discipline

Confidence coaching experienced salespeople

The ability to challenge performance constructively

Experience using CRM and sales data effectively

A practical understanding of technical or industrial sales environments

The Person

You will be a confident, credible sales leader who is comfortable working with experienced people.

You will know how to:

Raise standards without creating unnecessary noise

Challenge people while keeping them engaged

Spot commercial opportunities others may miss

Protect value rather than defaulting to discount

Bring structure and accountability to sales activity

Lead from the front when needed

You do not need to be overly corporate.

You do need to understand sales, understand customers and know how to get better performance from a team.

Why Join?

You will be joining an established business with a strong customer base, ambitious growth plans and genuine scope to make an impact.

There is a clear opportunity to influence how the Inside Sales function performs, develops and grows.

If you have experience leading sales teams within cables, electrical, industrial or technical distribution, we would be keen to hear from you.