Marketing Jobs in West Glamorgan

We are seeking a Senior B2B Performance Marketing Manager with experience in marketing specifically for a B2B SaaS company targeting mid-market to enterprise level clients. The ideal candidate will be a data-driven and analytical marketer with a track record of driving growth through performance marketing, specifically across paid channels including search (Google, Microsoft), paid social (LinkedIn, Meta), display, and programmatic. They have experience leading cross-functional paid media initiatives in a fast-moving and ambiguous environment, balancing long-term channel strategy with the ability to execute tactical optimizations in a fast-growing space. As the Senior B2B Performance Marketing Manager you will work closely with other members of the marketing team and cross-functional teams, to develop, test, and iterate on performance marketing campaigns that drive qualified leads and revenue growth. You will own, develop and scale paid media campaigns across the full funnel with the goal of driving acquisition, adoption and engagement with Veeqo. It is important the candidate can foster a creative team environment, inventing new approaches to ad creative and targeting, building robust A/B testing structures, diving deep into campaign performance data, and doubling down on what's performing. Key job responsibilities As a Senior Performance Marketing Manager you will: - Develop and execute comprehensive full-funnel paid media strategies across search, social, display, and programmatic channels that deliver measurable business results. - Manage the day-to-day operations of paid media campaigns including launching, testing, and optimizing ad creative, audiences, bidding strategies, and landing pages across the funnel. - Own budget allocation and pacing across paid channels, ensuring efficient spend and maximizing return on ad spend (ROAS) and cost per acquisition (CPA). - Lead marketing automation and audience strategy implementation to drive program efficiency and improve lead quality. - Establish rigorous testing frameworks (A/B, incrementality, geo-lift) and optimization processes. Develop metrics and measurement to determine campaign effectiveness and true incremental impact. - Lead budget planning and forecasting for paid media initiatives. You will be responsible for actively communicating the progress and financial health of the program across the organization. - Drive continuous innovation in measurement, attribution, and incrementality testing across paid channels. - Explore and scale emerging paid media opportunities including AI-powered ad formats, new platforms (e.g., Reddit), and audience expansion strategies. - Partner with stakeholders across Sales, Product, and Data to align on growth initiatives and ensure paid media supports broader business objectives. - Manage relationships with external agencies and platform partners to maximize campaign performance. About the team Veeqo () - a startup which was acquired by Amazon in 2021 - is Amazon's recommended shipping, inventory, and warehouse management solution for Sellers. Our vision is to become the multi-channel solution for eCommerce sellers, for both their on-Amazon and off-Amazon business. We help sellers manage fulfillment operations across all their online stores, and ship orders to customers at the lowest cost and in the fastest possible time. If you're interested in joining a rapidly growing team with a relentless focus on the customer, you've come to the right place. In order to accelerate the next phase of Veeqo's development, we are committed to transforming the depth, scale and ambition of our marketing capabilities. The marketing team uses data, seller insights, and automation to invent, test and scale programs that raise awareness of Veeqo and drive Sellers to signup or engage with our sales team. We're in a high-growth phase and seeking exceptional talent to drive our next stage of expansion. BASIC QUALIFICATIONS - Experience aggregating and analyzing internal and external campaign metrics to assess performance drivers and identify insights - Experience in stakeholder management and communication management - Proven track record of scaling paid media programs that delivered significant revenue impact, including measurement, creative strategy, audience targeting, and activation across all parts of the funnel. - Deep hands-on experience managing campaigns across Google Ads, Microsoft Ads, LinkedIn Ads, and/or Meta Ads at scale. - Strong understanding of paid media technology, bid management, attribution models, and marketing automation platforms. - Ability to analyze raw campaign data and develop actionable insights related to paid media performance. Understanding of basic statistics and mathematical modeling concepts such as statistical significance, standard deviations, and regression analysis. - Experience with incrementality testing, geo-lift studies, or other advanced measurement methodologies. PREFERRED QUALIFICATIONS - Experience using any of SQL or other analytical tools for conducting data analysis - Experience with customer segmentation, profiling, and targeting - 7+ years of B2B marketing experience, with 4+ years specifically in paid media and demand generation. - Experience managing six-figure+ paid media budgets with demonstrated ability to optimize spend efficiency while scaling volume. - Experience working with external agencies or platform reps to source creative and manage campaigns within a defined budget. - Strong analytical skills with proficiency in SQL, Excel, and BI tools. - Experience with AI-driven campaign strategies (Performance Max, broad match with smart bidding, etc.). - Experience working with enterprise sales teams and understanding how paid media supports pipeline generation. - International marketing experience, particularly running multi-market paid campaigns. Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice ( ) to know more about how we collect, use and transfer the personal data of our candidates. Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

We're looking for a Senior Product Marketing Manager to own Veeqo's end-to-end product marketing engine. From positioning and messaging, to launch strategy, to adoption, to understanding what resonates with sellers and why. In this role, you'll be the strategic bridge between Product and the market. You'll ensure every new Veeqo release (from advanced shipping tools to Listings to inventory automation) has a clear value proposition, a defined audience, and a compelling story that drives awareness, activation, and long-term usage. You'll set the standard for product marketing excellence at Veeqo and raise the bar on delivery, collaboration, and seller impact. Key job responsibilities 1. Product Marketing Operations & GTM Ownership - Own how product marketing operates at Veeqo - setting the standard for how we plan, prioritise, and execute launches - Translate product priorities into clear, actionable GTM plans across Marketing, Product, and Sales - Ensure every launch has defined goals, target segments, messaging direction, and success metrics - Drive clarity on what we launch, when, and why - balancing business impact, product readiness, and team capacity 2. Cross-Functional Leadership & Stakeholder Management - Act as the central point of alignment between Product, Sales, Lifecycle, and Design - Proactively manage stakeholders to ensure alignment on priorities, timelines, and expectations - Ensure teams are working towards shared outcomes, not siloed deliverables 3. Launch Execution & Delivery Excellence - Lead end-to-end execution of product launches, ensuring high-quality delivery across all touchpoints - Coordinate cross-functional teams to ensure launches are delivered on time and to a high standard - Identify risks early and proactively resolve blockers to maintain momentum - Ensure launches are outcome-driven - focused on adoption, usage, and revenue impact, not just output 4. Building Scalable PMM Mechanisms - Establish and continuously improve repeatable processes for: - Launch planning and execution - Messaging and asset development - Sales enablement - Post-launch measurement - Create clear frameworks, templates, and ways of working that enable the team to scale effectively - Raise the bar on quality, consistency, and efficiency across all product marketing outputs 5. Adoption, Feedback Loops & Continuous Improvement - Partner with Product and Lifecycle to ensure launches translate into real seller adoption and usage - Identify gaps in adoption and work cross-functionally to address them - Establish feedback loops from Sales, Support, and sellers to inform future launches and messaging - Continuously iterate on GTM approach based on performance and insights 6. Sales Enablement & Internal Readiness - Ensure Sales and Customer-facing teams are equipped with clear, actionable materials for every launch - Drive consistency in how Veeqo is positioned across internal teams - Partner with Sales leadership to ensure priority initiatives are effectively rolled out and adopted 7. Measurement & Business Impact - Define and track success metrics for launches and GTM initiatives - Own reporting on launch performance, adoption, and impact in business reviews - Use data to inform prioritisation, improve execution, and drive continuous improvement - Ensure product marketing efforts are clearly tied to measurable business outcomes About the team Veeqo is Amazon's free multi-channel shipping software, used by 100,000 ecommerce sellers to ship orders, sync inventory, and grow across marketplaces. We combine Amazon-level innovation with a fast-moving startup culture. We're building tools that help sellers ship smarter, list products faster, and scale efficiently across all their sales channels. As part of Amazon, we benefit from deep integrations, access to Amazon's sellers and carrier programs, and a rapidly expanding feature set across shipping, inventory, reporting, listings, and more. The Integrated Marketing team uses data, seller insights, and creative experimentation to raise awareness, drive adoption, and help sellers get value quickly. We're a collaborative group of PMMs, lifecycle marketers, designers, and content specialists who ship fast and learn quickly. You'll partner closely with the wider Marketing team, Product, Sales, Design, and Amazon orgs to bring new features to market. BASIC QUALIFICATIONS - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience leading go-to-market for consumer software or hardware product launches - Experience in marketing or marketing research - Experience using data and metrics to measure impact and determine improvements - Experience presenting metrics and progress to goal to senior leadership PREFERRED QUALIFICATIONS - Experience using any of SQL or other analytical tools for conducting data analysis - Experience with customer segmentation, profiling, and targeting Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice ( ) to know more about how we collect, use and transfer the personal data of our candidates. Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.