Divisional Marketing Director

About the company

A global B2B events business known for producing major international conferences for senior executives, with a fast growing division focused on energy and manufacturing running a portfolio of large scale international events each year.

Role responsibilities

• Set and deliver the marketing strategy for a division running a portfolio of major international events each year

• Lead, develop and grow a team of marketers and an editorial function, including future hiring

• Report on key marketing performance indicators and share results with senior leadership on a regular basis

• Run and share the results of a marketing test every month to keep the team's approach sharp

• Own editorial strategy and content direction across the event portfolio

• Work closely with production, sales and other departments to hit shared business goals

• Track competitor activity and emerging marketing methods to keep the division ahead of the curve Candidate background

• 6+ years marketing experience, ideally gained in B2B publishing, conferences, events or exhibitions

• At least 2 years managing and developing a team, with a genuine ability to coach and motivate

• Strong digital marketing skills across SEO, SEM and social media

• Commercially minded, comfortable owning budgets and reporting on ROI

• A confident communicator able to work with stakeholders at every level

• Self driven and able to manage multiple priorities independently Closing note

This is a rare chance to step into a newly created, genuinely strategic leadership role within a fast growing international events business, with real scope to build and shape your own team. To find out more or apply in confidence, contact .