Marketing Coordinator
Job Description
Guardiar is seeking a Marketing Coordinator to support our Information Technology & Software solutions. You will help plan and execute digital campaigns, manage content calendars, coordinate email and social media, and track performance metrics. Partnering closely with sales and product teams, you'll ensure messaging aligns with our innovative software offerings. At ExampleTech, you'll join a collaborative, inclusive culture that values creativity and continuous learning, with opportunities to grow your marketing skills while contributing to impactful, tech-driven initiatives for global customers.
Responsibilities
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Plan and coordinate digital and integrated marketing campaigns for IT/software solutions
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Manage content calendar, including email, web, and social media content
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Collaborate with sales and product teams to align messaging and campaign goals
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Track, analyze, and report on campaign performance and key marketing metrics
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Support events, webinars, and product launches with marketing materials
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Maintain CRM and marketing automation workflows for lead nurturing
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Assist with SEO/SEM initiatives to increase online visibility
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Coordinate with design resources to produce marketing collateral Required Skills
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Digital marketing
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Marketing automation (e.g., Hub
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Spot, Marketo)
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CRM management (e.g., Salesforce)
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Email marketing
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Social media management
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Content creation and copywriting
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SEO/SEMMarketing analytics and reporting
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Campaign project management
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Basic graphic/design tools (e.g., Canva, Adobe Creative Suite)
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