Market Development Manager

Lundbeck seeks a Market Development Manager to drive commercial growth for innovative neuroscience therapies. In this role, you will assess market potential, segment priority customers, and shape go-to-market strategies for brain disease treatments. You will collaborate with sales, marketing, medical, and market access teams to develop insights-based positioning, resources, and tactics that expand adoption and improve patient outcomes. You will monitor performance, refine initiatives, and translate field feedback into strategic recommendations in Lundbeck's purpose-driven, patient-focused culture.

Responsibilities

• Analyze neuroscience markets, competitive landscape, and customer segments to identify growth opportunities

• Develop and refine go-to-market strategies and launch plans for key therapies

• Collaborate with sales, marketing, medical, and market access teams on integrated initiatives

• Translate market and field insights into strategic recommendations and action plans

• Create tools, messaging, and resources to support field teams and patient-focused programs

• Track KPIs, measure campaign effectiveness, and optimize market development efforts

• Support forecasting, demand planning, and resource prioritization for strategic brands

• Ensure all activities comply with regulatory, legal, and ethical standards Required Skills

• Market analysis

• Go-to-market strategy

• Biopharmaceutical commercialization

• Healthcare data analytics

• Forecasting and demand planning

• Customer segmentation

• Project management

• Cross-functional collaboration

• CRM and sales analytics tools

• Regulatory and compliance awareness