Hospice Marketing Liaison

Transitions Care is seeking a Hospice Marketing Liaison to build and nurture relationships with hospitals, clinics, long-term care facilities, and community partners. In this role, you will educate referral sources on hospice and palliative services, coordinate referrals, and support patients and families in accessing timely care. You'll collaborate closely with our interdisciplinary clinical team, represent our mission and values in the community, track outreach activities and results, and contribute to growth goals while honoring dignity, compassion, and quality of life.

Responsibilities

• Develop and manage relationships with hospitals, clinics, SNFs, and community partners to drive hospice referrals

• Educate providers and community organizations on hospice and palliative services, eligibility, and benefits

• Coordinate with intake and clinical teams to ensure smooth, timely admissions and exceptional referral source experience

• Plan and conduct outreach visits, in-services, and community presentations within an assigned territory

• Track outreach activity, referral trends, and conversion metrics using CRM or similar tools

• Collaborate with clinical and leadership teams on growth strategies aligned with mission and quality standards

• Represent Transitions Care at community events, health fairs, and professional meetings

• Maintain up-to-date knowledge of hospice regulations, payer requirements, and organizational service offerings Required Skills

• Hospice referral development

• Healthcare sales and outreach

• Account management

• Relationship building with providers

• Community education and presentations

• CRM or outreach tracking tools

• Knowledge of hospice and palliative regulations

• Territory planning

• Data-driven reporting

• Cross-functional collaboration