Digital Strategy Consultant

Semrush Inc., a global SaaS leader in online visibility management, is seeking a Digital Strategy Consultant to help enterprise clients accelerate growth through data-driven marketing. You will use Semrush's SEO, PPC, content, social, and competitive intelligence tools to audit performance, identify opportunities, and design measurable strategies that improve traffic, conversions, and ROI. In this collaborative, experiment-friendly culture, you'll partner with product and marketing experts, run tests, and translate complex analytics into clear recommendations that shape clients' digital roadmaps worldwide.

Responsibilities

• Consult with enterprise clients to assess digital marketing performance and define data-driven strategies.

• Analyze SEO, PPC, content, and competitive data using Semrush and related analytics tools.

• Design and prioritize digital growth roadmaps aligned to client goals and KPIs.

• Build and present clear insights, recommendations, and ROI-focused reports to stakeholders.

• Partner with product, marketing, and customer success teams to pilot and scale best practices.

• Develop testing frameworks (A/B, multivariate) to optimize acquisition and conversion funnels.

• Translate complex data into actionable strategies for non-technical stakeholders.

• Support enablement and training on Semrush tools and digital marketing best practices.

• Monitor market, search, and platform trends to inform client strategies.

• Contribute to playbooks, frameworks, and case studies to scale digital strategy consulting.

Required Skills

• Digital marketing strategy

• SEO analysis

• PPC campaign optimization

• Web analytics (Google Analytics, GA4)

• Data visualization and reporting (Tableau, Data Studio, Power BI)

• A/B and multivariate testing

• Marketing automation/CRM (e.g., Hub

• Spot, Salesforce)

• Competitive and keyword research

• Conversion rate optimization (CRO)

• Presentation and stakeholder communication