Area Manager
Job Description
Performance Food Group seeks an Area Manager to lead sales and business development across a regional food & beverage territory. This role drives revenue, margin, and customer growth with restaurants, schools, healthcare, hospitality, and retail accounts while coaching a field sales team. The Area Manager analyzes territory performance, develops growth strategies, and partners with operations and supply chain to ensure reliable service. PFG offers a safety-first, customer-centered, performance-driven culture with advancement opportunities, recognition, and comprehensive benefits.
Responsibilities
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Lead sales growth and profitability across an assigned foodservice territory for Performance Food Group
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Build and manage relationships with restaurant, healthcare, education, and retail customers
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Coach, develop, and performance-manage a field sales team to meet revenue and margin goals
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Analyze sales trends, pipeline, and customer data to identify growth opportunities
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Collaborate with operations, logistics, and supply chain to ensure service excellence
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Drive new business development and contract renewals within the region
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Forecast territory performance and report results to senior sales leadership
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Ensure compliance with company safety, quality, and foodservice standards
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Represent PFG at customer meetings, industry events, and business reviews
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Promote PFG's customer-focused, performance-driven, and inclusive culture Required Skills
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Territory sales management
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Foodservice distribution knowledge
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B2
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B sales and account management
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Sales forecasting and pipeline management
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CRM and sales analytics tools
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Contract negotiation and pricing
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People leadership and coaching
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P&L and margin management
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Customer presentation skills
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Cross-functional collaboration
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