Beer & Beverage Brand Ambassador Intern
Job Description
TJ Sheehan Distributing seeks a Brand Ambassador Intern to support beer and beverage brand awareness across Central and Upstate NY. Working closely with sales and marketing, you'll assist with in-store promotions, tasting events, and point-of-sale displays, ensuring products are properly merchandised and represented. Responsibilities include engaging consumers, sharing product knowledge, gathering feedback, and supporting social and local marketing initiatives. Ideal for students or early-career candidates looking to learn the beverage distribution business in a family-owned, team-oriented environment with exposure to sales and brand building.
Responsibilities
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Support in-store and on-premise sampling, promotions, and events for beer and beverage brands
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Assist sales and marketing teams with merchandising and point-of-sale displays
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Engage consumers, share product knowledge, and represent partner brands professionally
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Gather customer and retailer feedback to share with sales and marketing leadership
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Track basic event metrics such as samples, engagement, and feedback notes
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Help coordinate and set up promotional materials at retailers, bars, and restaurants
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Collaborate with team members to maintain brand standards across accounts
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Observe and learn beverage distribution, sales, and brand-building processes Required Skills
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Event promotion support
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Merchandising and retail display
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Customer engagement
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Basic sales support
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Brand representation
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Point-of-sale materials setup
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Time management
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Verbal communication
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Basic reporting and feedback collection
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Safe product handling for beverages
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