Marketing Executive

Marketing Executive

Inspire Resourcing are currently recruiting a Marketing Executive on behalf of a client in Chesterfield.

Key Responsibilities :

• Create engaging content for digital and print channels, including website copy, blogs, email campaigns, brochures, case studies and social media.

• Develop and manage a content calendar aligned with marketing objectives and product launches.

• Ensure all marketing communications reflect a consistent brand identity and tone of voice.

• Support the ongoing development and implementation of the company's brand strategy across international markets.

• Plan, coordinate and execute marketing campaigns to generate brand awareness and customer engagement.

• Produce photography, video and other multimedia content where appropriate, working with external agencies when required.

• Manage and grow the company's social media presence through engaging, relevant content.

• Monitor website content and collaborate on SEO initiatives to improve online visibility.

• Analyse campaign performance using marketing analytics, providing insights and recommendations for continuous improvement.

• Assist with the creation of product marketing materials, presentations and sales support literature.

• Support exhibitions, trade shows and industry events, including promotional materials and event marketing.

• Stay up to date with marketing trends, competitor activity and emerging digital marketing opportunities.

Requirements

• Previous experience in a marketing role, ideally within manufacturing, engineering or B2B industries.

• Excellent copywriting and content creation skills.

• Strong understanding of branding and brand consistency.

• Experience managing social media platforms for business.

• Knowledge of digital marketing, email marketing and SEO principles.

• Experience using Adobe Creative Suite, Canva or similar design software.

• Strong organisational skills with the ability to manage multiple projects simultaneously.

• Excellent communication and stakeholder management skills.

• A proactive, hands-on approach with plenty of initiative.

• Experience with photography, videography or video editing would be advantageous.

• Familiarity with CRM or email marketing platforms would also be beneficial.

Skills

Required Skills

• Digital Marketing

• SEO

• Analytics

• Content Marketing

• Social Media

• Campaign Management Nice to Have

PPC

Email Marketing

CRO

Marketing Automation

Copywriting

Job Role : Marketing Executive

Location : Chesterfield, Derbyshire

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